Google - A Bit of History

The first question most people have is, "What the heck is a "Google?" It is a play on the word "googol," which is the mathematical figure 1 followed by 100 zeros. Depending on the level of your love for math, this is either the greatest or lamest name for a search engine. Regardless, the clever kids at Google have turned it into a cultural standard.

The Beginning

Larry Page and Sergey Brin co-founded Google in January of 1996, then known as BackRub. The boys were in the early twenties and classic computer geeks. Sergey was born in Moscow, alum of the University of Michigan and visiting Stanford. Larry was assigned to be his guide. During this visit, they obviously hit it off or today nobody would give a hoot about linking strategies.

Although two men and the name "BackRub" may raise some questions, the name actually referred to a method for producing search engine rankings. Specifically, the BackRub search engine was designed to analyze the "back links" to a site. Although BackRub developed a following with those in the know, nothing much happened for a few years.

1998

As with most new businesses, the boys needed some serious cash. The brass at Yahoo was interested, but initially passed. Sun Microsystems, of all companies, provided an answer. Andy Bechtolsheim was one of the founders of Sun and, thus, had the necessary deep pockets. $100,000 later, the new search engine company was on the way to stardom.

A New Name

As legend has it, BackRub became Google for a rather humorous reason. Apparently, Bechtolsheim accidentally made the $100k check out to "Google, Inc." You can make your own guess as to which one of the boys said, "Hey, I have an idea for a new name." In September of 1998, Google opened a small office in Menlo Park, California. The rest, as they say, is history.

Today, Google is based in Mountain View, California. Google prefers email communication, but you can get a live voice by calling (650) 623-4000. If you really want to talk to them, refuse a charge from the company on the credit card you use for Adwords. They will contact you pretty quickly!

The company went public in 2004 [Symbol: GOOG] and has a stock value of around $250 per share. Larry and Sergey are sickeningly wealthy. One can assume that Andy Bechtolsheim is also doing all right.

The Future

In the last year or so, Google has certainly received its fair share of criticism. PageRank is almost useless in relation to ranking in search results. At the time of this writing, PageRank hasn't worked for three days, which means a change, shuffle, dance or whatever you want to call it is coming.

On the competition front, things are a bit murky. It seems a week doesn't go by without a patent lawsuit being filed against the company. MSN and Yahoo have started to raise the level of competition and more will be coming. Google's reliance on AOL as a traffic source is also a bit troubling given the continual loss of market share by the company that nearly brought Time Warner down. Gmail is dogged by patent issues, not to mention questions about violations of the privacy of users. All and all, things are not as rosy compared to a few years ago, but they can hardly be called bad.

Your guess is as good as mine when it comes to predicting if Google will become just another search engine. Personally, I think it will, but not because of any of the above. Instead, the evolution of the Internet suggests there will be a next "big thing." Who knows, maybe Google will get a Grub [Grub.org] in its Nutch [Nutch.org].

Halstatt Pires is with http://www.marketingtitan.com - an Internet marketing and advertising company comprised of a search engine optimization specialist providing meta tag optimization services and Internet marketing consultant providing internet marketing solutions through integrated design and programming services.

Business Consulting Web Development Web Site Design Graphic Design Ecommerce
Marketing Web Hosting Domain Name Registration Clients Web Maintenance Voice Overs Talent
Contact Us Company Info Home Page
>> Link Exchange Directory - Ad Your Site Now! <<

INFORMATION AND HELPFUL ARTICLES
Web Design Web Hosting Web Development Search Engine Optimization
Web Design Samples Graphic Design Samples Glossary Pantone Chart RGB HTML

Tampa Web Design and Development Tampa Bay Web PHP Development and Web Hosting
Graphic Design Tampa Bay Small Business Consultant

Search Engine Watch

Search Engine Optimization Inc. Announces New Addition to Senior ... SYS-CON Media, NJ - 3 hours ago As CDO for Search Engine Optimization Inc. (SEO Inc.), Ed will develop new strategies for future sales growth and company expansion as well as spearhead the ... Search Engine Optimization(On Page) PWO Icreon Search Engine Optimization Services NewDesignWorld (press release) Seo infotech is providing free search engine optimization ... PR-Inside.com (Pressemitteilung) Promotion World (press release) - dBusinessNews Cleveland (press release) all 59 news articles

Bruce Clay, Inc. Releases New Free SEO Tools MSNBC - 21 hours ago SIMI VALLEY, CA - Bruce Clay, Inc. has created two new search engine optimization tools that are available for free on their Web site ...

Baytech Releases Long-Awaited Integrated SEO / PPC Marketing Solution Business Wire (press release), CA - 4 hours ago Search engine optimization, pay-per-click advertising (PPC) and email marketing services will be offered as one powerful and integrated marketing solution. ...

Mark Your Calendars: Search Engine Strategies (SES) Returns to New ... MarketWatch (press release) - Jan 7, 2009 Incisive Media's Search Engine Strategies is a leading global conference and training series focused on search engine optimization and search engine ...

Best Syndication

A-1 Internet Design - Keeping Pace with the Global Internet marketing Best Syndication, CA - 20 hours ago Their package of affordable search engine marketing services include effective search engine optimization, and in their competitors circle they are heralded ...

Derek Edmond Becomes Partner in Massachusetts-Based Search Engine ... Business Wire (press release), CA - Jan 6, 2009 KoMarketing Associates, LLC is pleased to announce that Derek Edmond, currently the Director of Search Engine Optimization & Search Marketing Strategies at ...

dBTechno

Search Engine Enlightenment Traffick - Jan 6, 2009 Although pretty heavy-handed in some cases, this also goes for Google's "optimization suggestions." While Google is pushing the "room for improvement" ... Yahoo Modifies Search Advertisers Terms And Conditions eBrandz Yahoo Angers Advertisers After Terms & Conditions Update Notification Search Engine Land all 289 news articles

SEO, Inc. Hires Executive socalTech.com, CA - 38 minutes ago Carlsbad-based Search Engine Optimization Inc, a provider of search engine marketing services, announced this morning that it has hired on Edward Andrews as ...

IndiaBook Indian SEO Company Launches Search Marketing Outsourcing ... PowerHomeBiz.com (press release) - Jan 7, 2009 India Book SEO company India offers all type of Internet search engine optimization services including competitor analysis, keyword research,on page ...

Ad Ventures Inc. Partners with Boomdash to Enable Regional ... Business Wire (press release), CA - 2 hours ago “We evaluated several leading Search Engine Marketing companies in order to find the best possible partner. We chose Boomdash over those competitors because ...

© MediaRocket.com All rights reserved.
 
Business Consulting Web Development Web Site Design Graphic Design Ecommerce
Marketing Web Hosting Domain Name Registration Clients Web Maintenance

voice overs work, onhold music, on hold message, on hold messages, message for voice mail, voicemail greetings, voice mail greetings, voice mail greeting, voicemail messages, messages for voicemail, messages for voicemails, voice services, radio voices, radio voice, voice over recordings, voice over auditions, voice acting, voice over artists, voice over artist, voiceover artists, voiceover artist, voiceover auditions, voiceover audition, voiceovers auditions, voice over agents


Tampa web site design voice talent and voice overs, small business consulting web design graphic design business consulting services tampa web design web design tampa business consulting st. petersburg web design florida web design sarasota web design jacksonville web design orlando web design miami web design business consultant  radio station web design radio web design clearwater web design tallahassee web design small business consultant real estate web design west palm beach web design ecommerce web design business web design hosting web design professional web design flash web design flash graphics web design web design company web page designers color chart Web Design -- Business Consulting Services Web Development Web Site Design Graphic Design Ecommerce Marketing Web Hosting Clients Web Maintenance Contact Us Company  Home Page Employment  Privacy Glossary, Voice Talent, Voice Overs voice over talent voiceover artist voice overs